Build, Market, and Maintain a Grab-and-Go Program That Keeps Customers Coming Back
With the right setup, smart marketing, and a focus on freshness, your store can become the go-to spot for convenient, craveable food.
Today’s customers are always on the move, and they want fast, easy, and delicious food options. Your store can be their go-to spot! A well-run grab-and-go program doesn’t just keep customers happy—it also boosts sales and cuts down on waste.
The key to grab-and-go success? Offer the right products, place them where they’re easy to grab, keep them fresh, and market them well. Do that, and you’ll turn grab-and-go items into a steady stream of revenue.
Here’s how to set up, sell, and maintain a grab-and-go program that keeps customers coming back.
Step 1: Pick the Best-Selling Grab-and-Go Foods
The secret to a winning grab-and-go program? Giving customers the food they want—without making more work for you. Stick to best-selling, easy-to-prep items that everyone loves, like:
- Hunk A Pizza® – A hearty, filling option for any time of day.
- Wings & WingBites® – Perfect as a snack or meal add-on.
- Breakfast Pizza – Meets the demand for quick morning options.
- Meal Combos – Pair grab-and-go items with drinks or chips to increase basket size.
These items are not only customer favorites but also require minimal prep, making them perfect for busy convenience stores.
Step 2: Put Your Grab-and-Go Items Where Customers Can’t Miss Them
Where you place grab-and-go items directly impacts sales. Use these strategies to make your hot and ready foods hard to resist:
Position Warmers in High-Traffic Areas
- Keep warmers near the register, coffee station, or beverage coolers—places customers naturally stop.
- Visibility is key—customers won’t buy what they don’t see!
Use Signage to Create Awareness
- Clearly label your grab-and-go items so customers know what’s available.
- Use POP materials to highlight specials or limited time offers.
Restock Regularly
- Keep your display clean, stocked, and looking fresh so customers see something they immediately want to grab and eat!
- A half-empty warmer looks unappealing—keep it stocked, especially during peak hours.
Step 3: Keep It Fresh, Hot, and Ready to Eat
Food quality is critical to keeping customers happy and coming back.
Follow these best practices:
Hold Foods at the Right Temperature
- Keeping hot foods at the right temperature isn’t just about safety—it’s also about flavor and quality. If food sits too long at the wrong temperature, it loses freshness, dries out, or becomes unappetizing.
- Avoid overcrowding warmers to allow proper airflow and maintain consistent heat.
- Rotate products regularly to keep the freshest items up front.
Keep It Clean
- Keep your warmers and serving areas clean and inviting so customers feel good about grabbing their food.
- Give displays a quick wipe-down, swap out worn packaging, and remove older products to keep everything looking fresh and appetizing.
Track Inventory & Reduce Waste
- Label everything so you know what’s fresh and what needs to go—no guessing required!
- Pay attention to what sells best and when so you can stock the right items at the right times and avoid waste.
Step 4: Make Sure Customers See It (and Want It!)
Once your grab-and-go items are hot and ready, the right marketing strategies can turn them into top sellers. Here’s how to grab customer attention and drive more sales:
Make Your Grab-and-Go Stand Out
Customers can’t buy what they don’t see! Use eye-catching POP materials near registers, warmers, and high-traffic areas. Highlight limited-time deals and seasonal specials to create urgency and encourage impulse buys.
Train Employees to Suggest Add-Ons
A simple recommendation can make a big difference. Train your staff to suggest easy add-ons—like pairing a Hunk A Pizza with a drink or offering WingBites as a side. A quick “Would you like to add some wings to that?” can instantly increase order size.
Bundle & Promote Combos
Make meal decisions easy with grab-and-go combos that add value and boost sales. Try promotions like:
- Hunk A Pizza + Drink = The perfect quick meal.
- WingBites + Chips + Fountain Drink = A complete grab-and-go snack.
Let Customers Taste the Difference
Nothing sells better than a sample! Offer small bites of new or popular items during peak hours to get customers hooked. If they try it, they’re more likely to buy it—and keep coming back for more.
The easier you make it for customers to grab and go, the more likely they are to buy—again and again.
Step 5: Track What Sells & Stock Smart
Smart stocking helps you keep the right items on hand, adjust pricing and promos, and keep your grab-and-go menu fresh and exciting. Here’s how to make data work for you:
Know What’s Selling & When
Pay attention to which grab-and-go items sell the fastest and at what times. Tracking sales trends helps you stock smart—keeping customer favorites available while reducing waste.
Use Sales Data to Adjust Pricing & Promotions
If certain items fly off the shelves, consider bundling them into meal deals to drive even bigger sales. If something isn’t moving, run a promo to encourage more purchases.
Keep Your Menu Fresh with Seasonal Offerings
Rotate in seasonal specials to keep customers interested and coming back. Whether it’s game-day wings, a new breakfast item at back-to-school time, or a limited-time pizza deal, variety keeps sales strong.
Track & Adapt for Bigger Profits
The more you analyze what’s working, the better decisions you can make. Use your sales data to fine-tune your grab-and-go program, so it works smarter—not harder—to boost your bottom line.
A Grab-and-Go Program That Works for You
A well-executed grab-and-go program is a win-win—it meets customer demand for fast, delicious food while driving more revenue for your store.
By choosing the right products, optimizing placement, keeping items fresh, and using smart marketing, you can turn grab-and-go items into a steady, reliable source of sales.
Ready to maximize your grab-and-go potential?
Talk to your TBHC Delivers Account Manager today to get the best-selling products, POP materials, and expert insights to make your store a success!
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TBHC Delivers
TBHC Delivers is the largest distributor of Hunt Brothers Pizza; we are our own business and brand. We own our trucks and follow, believe and deliver on all Hunt Brothers Pizza’s visions. TBHC Delivers builds upon the high-quality product of Hunt Brothers Pizza with value-add customer service like our 15-Point Promise.